Finding the Right Agency
How will we approach helping you to find the right agency? Well, we'll tell you what to do to set up an effective process to lead you to the right decision. And equally importantly, we'll tell you what not to do.
Make the right choice
Relationship Evaluation
We see our primary focus as being the relationship between agency and client. This can involve the creating of a new relationship, or the optimising of an existing relationship.
How to improve that relationship
Financial Analysis
Empirica understands that this is not always the most popular topic for discussion, but that clients and agency management spend a lot of time thinking about.
Financial Health Check
Media Reviews
With your marketing budget under pressure the role of your media partner is crucial to your brand’s success. Your media partner handles large amounts of your budget; you need to have confidence that this money is being spent to the best advantage.
Is your media partner delivering real value?
Media Expert
Knowledge is power. Media Expert is designed to give your marketing team a more in depth knowledge of the media landscape which will allow them to make better media decisions, ask more informed questions of your media agency and get your budget working harder.
How can your team benefit with Media Expert?
SMEs Smarter Marketing with Empirica
For smaller businesses Empirica can provide expertise and skill in all areas of marketing and communications for whatever stage your brand is at.
See how Smarter Marketing can help
Agency Health Check
Empirica will help you understand what makes your staff tick and how to give them the best possible environment for their work to shine.
Make your agency a great place to work
Objective Client Evaluation
This evaluation will highlight your strengths and identify aspects of your business strategy that really set you apart.
Learn from your clients
Pitch Consultation
If there is a pitch in which we have no involvement with the client, we will be in a position to work with any agency which is on the pitch list.
Deliver the best pitch
Credentials Critique
Every agency has something unique to say about the way they do business and create advertising, except sometimes they just don’t say it! You need to be sure that your agency stands out among its competitors and plays to its strengths. You want potential clients to remember you for all the right reasons.
Is your agency saying the right thing?